Use the power of olfaction to complete your corporate identity
A scent directly affects emotion! To smell the world always means to judge the world. In the early days of evolution the sense of olfaction has most likely been developed to give an organism the opportunity to distinguish good from bad. During later evolutionary modifications the system of emotion information processing evolved and other senses became included in the task to judge the world. It is therefore reasonable that the human sense of olfaction is tightly linked with emotion because it might be its precursor. Emotion represents subconscious brain activity reflecting approach or avoidance. A feeling represents a consciously interpreted emotion. Finally, the fact that odors affect human feelings becomes easy to understand! Well designed olfactory stimulation can enormously influence the effect of your company!
neuroconsult has an internationally known and appreciated experience in olfactory research. neuroconsult published olfactory research results in scientific top journals and is well equipped to design your corporate scent!
our official partner to ensure high quality of essential oils: www.feeling.at
Neuroconsult, in cooperation with the Biological Psychology Unit at the Vienna University, composed a high impact new scientific review about "Olfaction and its dynamic influence on word and face processing: Cross-modal integration". (Prog. Neurobiol. (2007), doi:10.1016/j.pneurobio.2007.10.005)